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In our article 'Pens with name: an effective advertising product to attract new customers and retain existing ones', we saw the effectiveness and convenience of promoting the brand through the distribution of pens with name and company logo. By including them in an advertising strategy, they are able to make the brand known and recognisable amidst the competition. Through the psychological mechanism of unconscious recognition, the use of the pen exposes the brand to view and the repetition of this exposure over time makes the brand easily recognisable. In this article, let us see which other customised products can be combined with the pens with name in case you want to create a coordinated product kit to give as a gift to advertise your company effectively.
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Promotional products to match pens with name
In some cases, it can be useful for brand promotion to give a coordinated kit of promotional products either to encourage customers to remain loyal to the brand by giving them the idea that they are important to the company or to reinforce the image of a professional and reliable brand or to achieve other business objectives. Pens with name can be combined with various other corporate products to create a complete, more attractive and more effective promotional kit. Here are some examples of products that go well with customised pens and the best opportunities to include them in a promotional campaign:
- Personalised diaries and personalised calendars: These are useful and always welcome products that can be used to promote the company throughout the year but are most successful at the turn of the year. As items that are used and consulted by many people on a daily basis, they offer year-round visibility of the company and are a great way to raise brand awareness. A matching pens with name is a useful tool for taking notes and increasing brand visibility and impact.
- Personalised notebooks: These items are useful for taking notes and organising work, and can be used to promote the company in a discreet way. A notebook with a company logo combined with a customised pen is a classic for conferences, seminars and workshops. This combination is useful for participants taking notes during the event.
- Personalised USB sticks, keyboards and mice, personalised power banks: These are the ideal gift if you are a technology company and are a great combination for corporate events and technology fairs or events where participants use electronic devices intensively. USB sticks can contain company promotional material or important presentations, increasing the value of the product. A power bank is a useful and appreciated product. These items are used by many people on a daily basis, so they are a great way to raise brand awareness. They can go together with customised pens, combining technology products with classic gadgets in a kit.
- Keyring with logo: Combining a customised pen with a keyring is a versatile choice suitable for various occasions, such as promotional events, trade fairs, or as giveaways to new customers.
- Personalised bottles and mugs: For campaigns promoting sustainability and the environment, pairing logo pens with reusable customised water bottles or mugs is ideal. This demonstrates the company's commitment to eco-sustainable practices.
- Logo caps or t-shirts: Great for outdoor events, corporate team building or guerrilla marketing initiatives. These items increase brand visibility in informal and public settings and you may choose to pair them with customised logo pens.
- Personalised cloth bags or tote bags: These items are particularly suitable for trade fairs and exhibitions, offering participants a practical way to collect information material and other products. Matching logo pens can offer a tool for taking notes on information material or simply be an extra product to give away.
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Create your perfect kit with the assistance of the Shop for Shop team
Have you figured out the customised kit you want but don't know how to customise it attractively? Or are you not quite clear on what you want? You can contact the Shop for Shop customer service quickly and get an answer just as quickly on Whatsapp.
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